

A match made
in hell or heaven.
Independent fashion · CopenhagenExplore collections
Made-to-order garments. Independent ideas.
A space for experimentation.
Collections & projects
Design by Mathias JuelThe world of HERECY
Ideas explored through
craft, construction
and experimentation.
HERECY is my space for independent fashion design. I create handmade garments in my studio in Copenhagen, from collection pieces to individual, made-to-order designs.
Enquire about a custom designMathias Juel — Creative
Art direction.
Shoot production.
Advertising, creative concept development
and the making of images.










